Jagermeister Manifest

Jägermeister MANIFEST is an extension of the core brand. The goal was to visually capture a younger audience seeking a premium spirit that defies expectations in the category. So, the look and feel blends outdated spaces with modern spirit drinkers. We worked closely with a talented photographer (and shot inside beautiful historic locations in Milan!) to bring to life Manifest drinking occasions. Every prop, clothing, colour, pose and detail were carefully crafted to playfully juxtapose the pretentious setting.